MOBILE SITES | Why Create a Mobile Site for your Stores?

Modified on Sat, 16 Sep, 2023 at 10:25 AM

The Personalisation Hub Platform allows you to support a Localised Mobile Site for every Connected Store. These Mobile Sites aggregate different content depending on a Store Visitor's current state.


Each Mobile Sites can adapt based on Context, for example:

  • Away from Store > Provide a Mobile Site that provides Store Visitors with all the necessary info to get them to the front door of your Store
  • Connected Store State > Provide Visitor's with all the info required for their current Store Visit (e.g. Join the Queue)
  • Connected Display State > Provide Visitor's with all the info related to their Current Location within the Store & allow them to engage with Campaigns running on the Display
  • Store Open / Closed > Adjust which Content/Info is presented based on whether the Store is currently Open or Closed


Why would you want to do this?

  1. To support world-leading Retail CX
  2. Take ownership of the relationship from Local Search to a Retail Store Visit
  3. Provide Contextual Information & Promotions based on Context (e.g. Visitor's location within your Store)
  4. Open up Engagement Opportunities with Displays & Devices in Store (e.g. QR Control)


The following articles will guide you through the process of getting unique Mobile Site's set up for all of your Connected Stores.

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